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BA / MA Media

BA Advertising

 

BA Advertising at UEL takes a 360° approach that arms students to become holistic practitioners in today’s promotional and creative industries. From understanding ‘human truths’ to producing and pitching practical creative strategy, our students develop their own passions and interests to gain essential industry skills, career strategies and the self-confidence to take them into future employment. 

BA Media and Communication

The BA Media and Communication degree is for those who see their careers in the media industry and want to choose to specialise when they have more experience of what the industry has to offer. The course seeks to provide an academic experience with a strong emphasis on development of the knowledge, skills and capabilities appropriate to the rapidly changing global, cultural and technological media environment. In bringing together conceptual approaches and practical skills, you will expand on your ideas of the possibilities of creativity in contemporary media practice. 

BA Media Production

BA Media Production at UEL combines advanced technical knowledge with the opportunity to collaborate with local partners to give you the knowledge to embark on your media career. Building your experience across photography, videography, social media and digital production, this course brings together a number of skills to future-proof your career for the ever-changing nature of the media business. With learning by doing at the heart of the programme, you can gain expertise, collaborate with local businesses and graduate as a media production ace ready for the world of work with a portfolio full of real-life case studies.

MA Media and Communication Industries

 

The media industries that inform and entertain are also leading sectors of employment. This course explores both the cultural and economic aspects of media. Today, more than ever, media professionals need to understand the cultures, forms and practices of contemporary communication industries, and recognize and respond to changing conditions, challenges and policy issues. You will explore media and marketing communications industries from the global to the local, and from political economic aspects to the creativity of media practitioners and users. You will examine contemporary convergence across media, marketing and promotional industries and will be supported in your independent investigation into chosen aspects of digital publishing, audiovisual and social media, advertising, public relations and other marketing communications industries.

This MA offers a stimulating and wide-ranging programme supporting routes into both postgraduate research and careers in the creative industries in content creation and operations, management, research, policy and other support services. The programme will help you develop both academic and applied skills through research and study, innovative work/study experience, and production.

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